Queer Lisboa Pride Heart
To celebrate Queer Lisboa 17 – the International Queer Film Festival, Fuel Lisbon created a TV commercial inspired by one of the most famous clichés on film history: the “Battle Speech”. A tribute to the battle scene from Braveheart has the troops rallied to express their freedom to be themselves in the face of prejudice.
The Queer Lisboa Coming Out campaign was developed at Fuel Lisbon by creative director/copywriter Marcelo Lourenco, creative director/art director Pedro Bexiga, copywriter Richard Warrell, art director André Navarro, agency producer Pedro Silva, assistant agency producer Rita Santos.
Filming was shot by director Pau De La Sierra via Sync with director of photography Andre Szankowski and editor Bruno Calado, wardrobe artist Carlos Soares. Make up was by CAUÊ. Sound was was produced Dizplay.