Hansaplast Earplugs in Morgue
Hansaplast earplugs are presented as the means to sleep so deep you could find yourself waking up in a morgue. “You have never slept so deep”.
The Hansaplast Morgue advertisement was developed at TBWA\Paris by executive creative director Erik Vervroegen, copywriter Alban Galle, art director Cyril Drouot, account supervisor Laurence Dupas-Gelin, photographer Dimitri Daniloff/ (represented by Marlene Ohlson and Florence Moll) and set designer Christine Gerard.
The Morgue ad won a Bronze Press Lion at Cannes 2008.