Evian A Mother Knows

French mineral water brand evian is promoting the purity of its products in association with Mother’s Day. “Evian, eau minérale naturelle est reconnue favorable à la santé par l’Académie de Médecine depuis 1878. Une mère sait ce qui est bon pour elle et son petit”. (A mother knows what is good for her and her baby)

Credits

The A Mother Knows campaign was developed at BETC Paris by creative director Rémi Babinet, art directors Florence Bellisson and Yuki Kani, copywriter Sylvie Charhon, and photographer John Akerhust.