Erotica In My Calvins

Calvin Klein’s latest “In My Calvins” advertising campaign, promoting the Spring 2016 range, is raising eyebrows over its erotic nature. The risqué Erotica In My Calvins campaign, shot by photographer Harley Weir, features American fashion model and television personality Kendall Jenner, Danish actress Klara Kristin, Australian actress Abbey Lee Kershaw and Dutch artist and model Saskia de Brauw. Jenner’s controversial ad has her suggestively holding a cut citrus fruit, with the words, “I Eat In #MyCalvins.” Kristin’s ads include an up-skirt shot of her wearing a short dress. Kershaw’s work shows her posing with her hand strategically placed in her underwear. An unnamed model is shown with the phrase “I belfry in my Calvins”, with the corresponding rear selfie and jeans zip. Is this a celebration of sexuality or a case of sexual objectification?

Calvin Klein I eat in my Calvins - Kendall Jenner collage

Calvin Klein I eat in my Calvins - Kendall Jenner
Calvin Klein I enchant in my Calvins - Klara Kristin
Calvin Klein I flash in my Calvins - Klara Kristin
Calvin Klein I Blossom in Calvins - Klara Kristin
Calvin Klein I kick in my Calvins - Abbey Lee Kershaw
Calvin Klein I kick it in my Calvins - Abbey Lee Kershaw
Calvin Klein I pulse in my Calvins - Abbey Lee Kershaw
Calvin Klein I react in my Calvins - Saskia de Brauw
Calvin Klein I count sheep in my Calvins - Saskia de Brauw
Calvin Klein I grow in my Calvins - Saki de Brouw
Calvin Klein I Belfie in Calvins

Credits

Filming was shot by photographer Harley Weir, with fashion editor/stylist Haley Wollens, hair stylist Cyndia Harvey, makeup artist Lauren Parsons, set designer Colin Donahue, actor Klara Kristin, models Abbey Lee, Kendall Jenner and Saskia de Brauw.

Filed under: Calvin Klein, Clothing, Print

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