Trojan Games

Trojan Condoms promoted the brand’s 2003 UK launch with “Trojan Games”, a set of online commercial connecting sexual dalliances with the Olympic spirit of friendly competition. Three viral clips, “Judo Semifinal”, “Weightlifting” and “Precision Vaulting”, were embedded in the Trojan Games website, trojangames.co.uk. Filming was shot in a Bucharest stadium, using Romanian athletes.

Trojan Weightlifting couple

Trojan Games terms of use
Trojan Game site
Trojan Judo couple
Trojan Pole Vault woman
Trojan Pole Vault woman

Credits

The Trojan Games campaign was developed at The Viral Factory. Filming was shot by director Ed Robinson.

Filed under: Contraception, Film, Interactive, Trojan Condoms

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